# Connect Sendlane to Yotpo Loyalty and automate your tasks

## Why integrate Sendlane with Yotpo Loyalty

The Sendlane to Yotpo Loyalty integration helps you sync data, automate manual tasks, and keep your stack aligned — without writing code.

### Keep Sendlane profiles current as customers shop in Shopify

When a customer's behavior changes in Shopify — a new purchase, a tag update, a loyalty tier change — MESA updates their Sendlane profile in real time. Your segments and automations always reflect who your customers are right now, not who they were at the last sync.

### Trigger Sendlane automations from any Shopify event

When an order is placed, a subscription starts, or a customer hits a milestone, MESA sends the signal to Sendlane and starts the right automation. Your email and SMS marketing runs on the full range of what happens in your store, not just native Shopify triggers.

### Suppress the right customers from campaigns at the right time

When a customer files a return, opens a support ticket, or enters a sensitive window, MESA updates their Sendlane status or tags automatically. Your campaigns reach the right people without anyone managing list hygiene by hand.

### Keep loyalty status current across your marketing and CRM tools

When a customer earns or redeems points in Yotpo Loyalty, MESA updates their record in Klaviyo, Shopify, and connected platforms in real time. Your segments, flows, and CRM always reflect where each customer stands in your program without manual list updates.

### Enroll customers in Yotpo Loyalty based on Shopify purchase behavior

When a customer hits a condition in Shopify — a first purchase, a spend threshold, a specific product category — MESA adds them to Yotpo Loyalty and sets the right starting tier. Your program grows with your customer base without anyone managing enrollments by hand.

### Trigger loyalty rewards at the moments that drive retention

When a customer reaches a milestone — a repeat purchase, a referral, a VIP threshold — MESA triggers the right Yotpo Loyalty action and can notify them through your preferred channel. Your program responds to behavior in real time, not on a delayed sync cycle.

## Build any Sendlane and Yotpo Loyalty automation

MESA helps you connect apps to automate repetitive tasks. A trigger is an event that starts a workflow, and actions are the steps that occur when it's running.

###### Coupon Earned (Awarded)

Starts when a customer earns a discount.
- Topic
- Name
- Redemption
- Redemption Option
- Email
- Customer
- Perk

###### Coupon Earned (Redeemed)

Starts when a customer receives a coupon and redeems points.
- Topic
- Name
- Redemption
- Redemption Option
- Email
- Customer

###### Customer Anniversary Captured

Starts when a customer establishes their anniversary.
- Topic
- Name
- Email
- Customer

###### Customer Anniversary Occurred

Starts on a customer’s anniversary.
- Topic
- Name
- Email
- Customer
- Perk
- Redemption
- Redemption Option

###### Customer Birthday Captured

Starts when a customer establishes their birthday.
- Topic
- Name
- Email
- Customer

###### Loyalty Custom Reward Created

Starts when a loyalty custom reward is created.
- Topic
- Name
- Redemption
- Redemption Option
- Email
- Customer

###### Loyalty Donation Created

Starts when a loyalty donation is created.
- Topic
- Name
- Redemption
- At Checkout
- Is Pos
- Redemption Option
- Redemption Option ID
- Redemption Option Name
- Email
- Customer

###### Loyalty Opted In / Out

Starts when a customer opts in or out to a loyalty program.
- Topic
- Name
- Email
- Customer

###### On Customer's Birthday

Starts on a customer's birthday.
- Topic
- Name
- Email
- Customer
- Perk
- Redemption
- Redemption Option

###### Points Changed

Starts when a customer’s points are modified.
- Topic
- Name
- Email
- Customer
- Previous Balance
- Current Balance
- Difference
- Added Or Removed
- Points Changed Reason

###### Points Earned

Starts when a customer earns points.
- Topic
- Name
- Email
- Customer
- Perk

###### Points Reminder Triggered

Starts when a reminder about a customer’s points is triggered.
- Topic
- Name
- Email
- Customer
- Points Needed
- Redemption Option

###### Redemption Cancellation Request Received

Starts when a customer wants to undo their redemption and receive points back.
- Topic
- Name
- Point Redemption ID
- Reward Text
- Customer

###### Redemption Fell Below Threshold

Starts when a custom coupon is running low on uploaded coupon codes.
- Topic
- Name
- Redemption Option
- Redemption Option ID
- Redemption Option Name
- Number Of Unused Codes

###### Redemption Reminder Triggered

Starts when a reminder about an inactive redemption is triggered.
- Topic
- Name
- Email
- Customer
- Redemption Option

###### Referral Completed

Starts when a referral has been used.
- Topic
- Name
- Perk
- Email
- Referrer
- Referral Code
- Referred Customer

###### Referral Reminder Triggered

Starts after a certain amount of days that a referred customer had not submitted a purchase in.
- Topic
- Name
- Email
- Referral Link
- Referral Code
- From
- Customer

###### Referral Shared

Starts when a customer shares a referral.
- Topic
- Name
- Email
- From
- Customer
- Referral Link

###### Tier Changed

Starts when a customer gets closer or farther from retaining their current tier and next tier.
- Topic
- Name
- Email
- Customer
- Vip Stats
- Vip Stats Needed Maintain
- Vip Stats Needed Next

###### Tier Earned

Starts when a customer meets the requirement for a new tier.
- Topic
- Name
- Email
- Customer
- New Tier
- Old Tier

###### Tier Lost

Starts when a customer fails to meet requirements for a tier after the specified period of time has passed.
- Topic
- Name
- Email
- Customer
- Old Tier
- New Tier

###### Approve Point Redemption Cancellation

Confirm point redemption cancellation request.

###### Create or Update Customer

Create or modify a customer.
- ID
- Email
- First Name
- Last Name
- Phone Number
- Country Iso Code
- Has Account
- Opted In
- Opted In At
- Pos Account ID
- Tags

###### Create Order

Create an order made by a customer.
- Customer Email
- Customer ID
- Total Amount Cents
- Currency Code
- Order ID
- Status
- Created At
- Coupon Code
- Ip Address
- User Agent
- Ignore Ip Ua
- Discount Amount Cents
- Tags
- Clerk Employee ID
- Clerk Name
- Store Address
- Store City
- Store State
- Channel Type
- Items
- Customer

###### Create Point Redemption

Redeem a customer’s points for a specific redemption option.
- Customer External ID
- Customer Email
- Phone Number
- Redemption Option ID
- Delay Points Deduction
- Currency
- Points To Redeem

###### Create Refund

Create a refund.
- ID
- Order ID
- Total Amount Cents
- Items
- Item
- Currency

###### Delete Customer’s Anniversary

Remove customer’s set anniversary date.

###### Identify Referral Referrer

Create or find a referral link for an email address.
- ID
- Merchant ID
- Email
- Referral Link
- Referral Discount Code
- Reward Points
- Referral Receipts

###### List Active Campaigns

Obtain a list of active campaigns.
- ID
- Created At
- Updated At
- Details
- Expires At
- Type
- Username
- Share Text
- Entity ID
- Hashtags
- URL
- Question
- Title
- Display Order
- Default Email Body
- Reward Text
- Icon
- Cta Text
- Min Actions Required
- Action Name
- Ask Year
- Max Completions Per User

###### List Recently Updated Customer

Obtain a list of all customers who were updated in the last 7 days.
- Next Page Info

###### List VIP Tier

Obtain a list of VIP tiers.
- ID
- Name
- Description
- Points Multiplier
- Entry Threshold
- Retain Threshold
- Regain Threshold

###### Record a Customer Action

Create an action by a customer.
- ID
- Created At
- Updated At
- Merchant ID
- Customer ID
- Type
- Referral ID
- Ip Address
- User Agent ID
- Parent Perk ID
- Name

###### Redemption Options: Get Active Options

Obtain a list of redemption options available for customers to redeem.
- ID
- Name
- Description
- Icon
- Cost Text
- Amount
- Applies To Product Type
- Duration

###### Redemption Options: Get Redemption Code Data

Obtain a list of email addresses who has redeemed a discount.
- ID
- Code
- Third Party ID
- Email

###### Redemption Options: Upload Options

Transfer coupon codes to Yotpo Loyalty account.
- ID
- Name
- Description
- Icon
- Cost Text
- Amount
- Applies To Product Type
- Duration
- Type
- Discount Amount Cents
- Discount Rate Cents
- Discount Percentage
- Discount Type

###### Retrieve Customer

Grab all details about the customer.
- Total Spend Cents
- Total Purchases
- Perks Redeemed
- Last Purchase At
- Email
- Points Earned
- Points Balance
- Points Expire At
- First Name
- Last Name
- Last Seen At
- Thirty Party ID
- Third Party ID
- Pos Account ID
- Has Store Account

###### Retrieve Customer’s Anniversary by Email

Grab customer’s anniversary by email.
- Day
- Month
- Year

###### Send Referral Emails Referral Referrer

Share referral links by email to a list of email addresses.

###### Set Customer’s Anniversary

Establishes a customer’s anniversary.

###### Set Customer’s Birthday

Establish a customer’s birthday.

###### Add Contact Custom Field

Add a custom field on a contact.
- ID
- Custom Field ID
- Name
- Value
- Created At

###### Add Contact Tag

Add a contact tag.

###### Add SMS Consent to Contact

Add SMS consent to a contact. This must be enabled in your account by contacting Sendlane support.

###### Create and Add Contact to List

Create and add a new contact to a list.
- Contacts

###### Create Custom Field

Create a custom field.
- ID
- Name
- Type
- Created At

###### Create Domain Suppression

Create a domain suppression.
- ID
- Domain

###### Create Email Suppression

Create an email suppression.
- Email
- List ID

###### Create List

Create a list.
- Name
- Description
- Sender ID

###### Create Sender

Create a sender.
- ID
- Address 1
- City
- Company
- Country
- From Email
- From Name
- Reply Email
- State Code
- Postal Code
- Is Default
- Created At
- Updated At
- Deleted At

###### Create Tag

Create a tag.
- ID
- Name
- Audience Count
- Created At

###### Delete Contact

Remove a contact from a list.
- Message

###### Delete Contact

Remove a contact.
- Message

###### Delete Contact's Back in Stock

Remove a back in stock from a contact.
- Message

###### Delete Contact's Tag

Remove a tag from a contact.
- Message

###### Delete Custom Field Contact

Remove a custom field from a contact.
- Message

###### Delete Domain Suppression

Remove domain suppression.
- Message

###### Delete List

Remove a list.
- Message

###### Delete Sender

Remove a sender.
- Message

###### Delete SMS Consent from Contact

Remove SMS consent from a contact.

###### Delete Tag

Remove a tag.
- Message

###### Get List of Back in Stock Contacts

Obtain a list of back in stock contacts.
- ID
- Email
- Phone
- Shop
- Platform
- Product ID
- Sku

###### Get List of Campaigns

Obtain a list of campaigns.
- ID
- Name
- Status
- Scheduled At
- Sent At
- Created At
- Updated At

###### Get List of Contact Subscriptions

Obtain a list of contact subscriptions.
- ID
- Subscriber ID
- List ID
- List Name
- Is Active
- Is Suppressed
- Added By
- Date Added

###### Get List of Contact's Custom Fields

Obtain a list of custom fields for a contact.
- ID
- Custom Field ID
- Name
- Value
- Created At

###### Get List of Contact's History

Obtain a list of a contact's history.
- Type
- Campaign ID
- Title
- List ID
- List Name
- Amount
- Currency
- Event ID
- Event Name
- Event Location
- Completed At
- Restock
- Processed At
- Event Date

###### Get List of Contact's Segments

Obtain a list of a contact's segments.
- ID
- Name
- List ID
- Match
- Last Count
- Processed At
- Created At
- Is In Progress

###### Get List of Contact's Subscriptions

Obtain a list of contact's subscriptions.
- ID
- Subscriber ID
- List ID
- List Name
- Is Active
- Is Suppressed
- Added By
- Date Added

###### Get List of Contact's Tags

Obtain a list of a contact's tags.

###### Get List of Contacts

Obtain a list of contacts from a contact list.
- ID
- Custom Fields
- Email
- First Name
- Is Active
- Integration Customer
- Last Name
- Lifetime Value
- Lists
- Phone
- Sms Consent
- Tags

###### Get List of Contacts

Obtain a list of contacts.
- ID
- Custom Fields
- Email
- First Name
- Is Active
- Integration Customer
- Last Name
- Lifetime Value
- Lists
- Phone
- Sms Consent
- Tags

###### Get List of Custom Fields

Obtain a list of custom fields.
- ID
- Name
- Type
- Created At

###### Get List of Domain Suppressions

Obtain a list of domain suppressions.
- ID
- Domain

###### Get List of Email Suppressions

Obtain a list of email suppressions.
- ID
- Email
- List ID

###### Get List of Segment's Contacts

Obtain a list of all the contacts that are in a given segment.
- ID
- Email
- First Name
- Last Name
- Phone

###### Get List of Segments

Obtain a list of segments.
- ID
- Name
- List ID
- Match
- Last Count
- Processed At
- Created At
- Is In Progress

###### Get List of Senders

Obtain a list of senders.
- ID
- Address 1
- City
- Company
- Country
- From Email
- From Name
- Reply Email
- State Code
- Postal Code
- Is Default
- Created At
- Updated At
- Deleted At

###### Get List of Tag's Contacts

Obtain a list of contacts associated with a particular tag.
- ID
- Custom Fields
- Email
- First Name
- Is Active
- Integration Customer
- Last Name
- Lifetime Value
- Lists
- Phone
- Sms Consent
- Tags

###### Get List of Tags

Obtain a list of tags.
- ID
- Name
- Audience Count
- Created At

###### Get List of Unsubscribed Contacts

Obtain a list of unsubscribed contacts.
- ID
- Custom Fields
- Email
- First Name
- Is Active
- Integration Customer
- Last Name
- Lifetime Value
- Lists
- Phone
- Sms Consent
- Tags

###### Get List of Unsubscribed Contacts from List

Obtain a list of unsubscribed contacts from a list.
- ID
- Custom Fields
- Email
- First Name
- Is Active
- Integration Customer
- Last Name
- Lifetime Value
- Lists
- Phone
- Sms Consent
- Tags

###### Get Lists of Lists

Obtain a list of lists.
- ID
- Name
- Description
- Status
- Created
- Sender ID
- Flagged

###### Retrieve Campaign

Grab all details about a campaign.
- ID
- Name
- Status
- Scheduled At
- Sent At
- Created At
- Updated At

###### Retrieve Campaign Report

Grab all details about a campaign report.
- Campaign ID
- Sent
- Opens
- Clicks
- Unique Opens
- Unique Clicks
- Bounced
- Suppressed
- Unsubscribed
- Spam

###### Retrieve Contact

Grab all details about a contact.
- ID
- Custom Fields
- Email
- First Name
- Is Active
- Integration Customer
- Last Name
- Lifetime Value
- Lists
- Phone
- Sms Consent
- Tags

###### Retrieve Contact

###### Retrieve Contact's Back in Stock

Grab all details about a contact's back in stock.
- ID
- Email
- Phone
- Shop
- Platform
- Product ID
- Sku

###### Retrieve Contact's Custom Field

Grab all details about a contact's custom field.
- ID
- Custom Field ID
- Name
- Value
- Created At

###### Retrieve Contact's SMS Consent

Grab all details about a contact's SMS consent.

###### Retrieve Contact's Tag

Grab all details about a contact's tag.
- ID
- Name
- Audience Count
- Created At

###### Retrieve Custom Field

Grab all details about a custom field.
- ID
- Name
- Type
- Created At

###### Retrieve List

Grab all details about a list.
- ID
- Name
- Description
- Status
- Created
- Sender ID
- Flagged

###### Retrieve Segment

Grab all details about a segment.
- ID
- Name
- List ID
- Match
- Last Count
- Processed At
- Created At
- Is In Progress

###### Retrieve Sender

Grab all details about a sender.
- ID
- Address 1
- City
- Company
- Country
- From Email
- From Name
- Reply Email
- State Code
- Postal Code
- Is Default
- Created At
- Updated At
- Deleted At

###### Retrieve Tag

Grab all details about a tag.
- ID
- Name
- Audience Count
- Created At

###### Search Contact

Search for a contact.
- ID
- Custom Fields
- Email
- First Name
- Is Active
- Integration Customer
- Last Name
- Lifetime Value
- Lists
- Phone
- Sms Consent
- Tags

###### Search Contact and Add SMS Consent

Search for a contact by email or phone to add SMS Consent.

###### Unsubscribe Contact

Unsubscribe a contact.
- Message

###### Update Custom Field

Modify a custom field.
- ID
- Name
- Type
- Created At

###### Update List

Modify a list.
- Name
- Description
- Sender ID

###### Update Sender

Modify a sender.
- ID
- Address 1
- City
- Company
- Country
- From Email
- From Name
- Reply Email
- State Code
- Postal Code
- Is Default
- Created At
- Updated At
- Deleted At

###### Update Tag

Modify a tag.
- ID
- Name
- Audience Count
- Created At

## Integrate Sendlane with Yotpo Loyalty today.

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