Connect Salesforce to Yotpo and automate your tasks

Why integrate Salesforce with Yotpo

The Salesforce to Yotpo integration helps you sync data, automate manual tasks, and keep your stack aligned — without writing code.

Keep Salesforce contacts current as customers shop in Shopify

When a customer places an order, updates their details, or hits a lifecycle milestone in Shopify, MESA updates their Salesforce contact or account record automatically. Your CRM reflects who your customers are right now without a manual sync or scheduled export holding things back.

Create Salesforce opportunities from Shopify wholesale and B2B orders

When a qualifying order comes in — a wholesale account, a high-value purchase, a first-time B2B customer — MESA creates an opportunity in Salesforce with the order details already attached. Your sales team follows up with context, not just a name and an order number.

Trigger Salesforce workflows from Shopify customer behavior

When a customer crosses a spend threshold, earns a loyalty tier, or shows a churn signal in Shopify, MESA sends the event to Salesforce and starts the right sequence or campaign. Your CRM automation runs on live commerce signals, not just form fills and email opens.

Trigger post-review workflows the moment feedback arrives

When a customer submits a review in Yotpo, MESA kicks off the right next step — updating a Shopify tag, enrolling them in a Klaviyo flow, creating a follow-up task in ClickUp. Your response to customer feedback starts automatically, not when someone checks the review dashboard.

Sync review data with your marketing and retention tools

When a review is submitted in Yotpo, MESA updates the customer's record in Shopify and connected platforms with their rating, sentiment, and product feedback. Your segments and flows reflect what customers actually think, not just what they bought.

Alert your team when a negative review needs immediate attention

When a low-rating review comes in, MESA notifies the right person through Slack or email before it ages. Your team responds while the customer is still reachable and the situation is still recoverable.

Build any Salesforce and Yotpo automation

MESA helps you connect apps to automate repetitive tasks. A trigger is an event that starts a workflow, and actions are the steps that occur when it's running.

Review Created

Starts when a review is created.

• ID
• Source App Key
• Title
• Content
• User ID
• Score
• Deleted
• App Key
• Created At
• Updated At
• New
• User Type
• Verified Buyer
• Archived
• Shop Owner
• Twitter Pushed
• Facebook Pushed
• Review Source Type ID
• Votes Up
• Votes Down
• Review Type ID
• Source Review ID
• Sentiment
• Escalated
• Customer Email

Review Updated

Starts when a review is modified.

• ID
• Source App Key
• Title
• Content
• User ID
• Score
• Deleted
• App Key
• Created At
• Updated At
• New
• User Type
• Verified Buyer
• Archived
• Shop Owner
• Twitter Pushed
• Facebook Pushed
• Review Source Type ID
• Votes Up
• Votes Down
• Review Type ID
• Source Review ID
• Sentiment
• Escalated
• Customer Email

Account Created

Starts when an account is created.

Account Updated

Starts when an account is modified.

Contact Created

Starts when a contact is created.

• First Name
• Last Name
• Account ID
• Email
• Mailing Street
• Mailing City
• Mailing State
• Mailing Postal Code
• Mailing Country
• Phone
• Description
• Fax
• ID

Contact Updated

Starts when a contact is modified.

• First Name
• Last Name
• Account ID
• Email
• Mailing Street
• Mailing City
• Mailing State
• Mailing Postal Code
• Mailing Country
• Phone
• Description
• Fax
• ID

Lead Created

Starts when a lead is created.

• Last Name
• First Name
• Company
• Street
• Is Deleted
• Master Record ID
• Salutation
• Title
• City
• State
• Postal Code
• Country
• Phone
• Mobile Phone
• Fax
• Email
• Website
• Description
• Lead Source
• Status
• Industry
• Rating
• Annual Revenue
• Number Of Employees
• Owner ID
• Is Converted
• Converted Date
• Converted Account ID
• Converted Contact ID
• Converted Opportunity ID
• Is Unread By Owner
• Created Date
• Created By ID
• Last Modified Date
• Last Modified By ID
• System Modstamp
• Last Activity Date
• Email Bounced Reason
• Email Bounced Date
• ID

Lead Updated

Starts when a lead is modified.

• Last Name
• First Name
• Company
• Street
• Is Deleted
• Master Record ID
• Salutation
• Title
• City
• State
• Postal Code
• Country
• Phone
• Mobile Phone
• Fax
• Email
• Website
• Description
• Lead Source
• Status
• Industry
• Rating
• Annual Revenue
• Number Of Employees
• Owner ID
• Is Converted
• Converted Date
• Converted Account ID
• Converted Contact ID
• Converted Opportunity ID
• Is Unread By Owner
• Created Date
• Created By ID
• Last Modified Date
• Last Modified By ID
• System Modstamp
• Last Activity Date
• Email Bounced Reason
• Email Bounced Date
• ID

Opportunity Created

Starts when an opportunity is created.

• Name
• Stage Name
• Description
• Amount
• Is Deleted
• Account ID
• Is Private
• Probability
• Expected Revenue
• Total Opportunity Quantity
• Close Date
• Type
• Next Step
• Lead Source
• Is Closed
• Is Won
• Forecast Category
• Forecast Category Name
• Campaign ID
• Has Opportunity Line Item
• Pricebook2id
• Owner ID
• Created Date
• Created By ID
• Last Modified Date
• Last Modified By ID
• System Modstamp
• Last Activity Date
• Fiscal Quarter
• Fiscal Year
• Fiscal
• ID

Opportunity Updated

Starts when an opportunity is modified.

• Name
• Stage Name
• Description
• Amount
• Is Deleted
• Account ID
• Is Private
• Probability
• Expected Revenue
• Total Opportunity Quantity
• Close Date
• Type
• Next Step
• Lead Source
• Is Closed
• Is Won
• Forecast Category
• Forecast Category Name
• Campaign ID
• Has Opportunity Line Item
• Pricebook2id
• Owner ID
• Created Date
• Created By ID
• Last Modified Date
• Last Modified By ID
• System Modstamp
• Last Activity Date
• Fiscal Quarter
• Fiscal Year
• Fiscal
• ID

Order Created

Starts when an order is created.

• Account ID
• Effective Date
• Status
• Shipping Street
• Shipping City
• Shipping State
• Contract ID
• Is Reduction Order
• Description
• Customer Authorized By ID
• Customer Authorized Date
• Company Authorized By ID
• Company Authorized Date
• Type
• Billing Street
• Billing City
• Billing State
• Billing Postal Code
• Billing Country
• Shipping Postal Code
• Shipping Country
• Name
• Po Date
• Po Number
• Order Reference Number
• Bill To Contact ID
• Ship To Contact ID
• Activated Date
• Activated By ID
• Status Code
• Order Number
• Total Amount
• Created Date
• Created By ID
• Last Modified Date
• Last Modified By ID
• Is Deleted
• System Modstamp
• ID

Order Updated

Starts when an order is modified.

• Account ID
• Effective Date
• Status
• Shipping Street
• Shipping City
• Shipping State
• Contract ID
• Is Reduction Order
• Description
• Customer Authorized By ID
• Customer Authorized Date
• Company Authorized By ID
• Company Authorized Date
• Type
• Billing Street
• Billing City
• Billing State
• Billing Postal Code
• Billing Country
• Shipping Postal Code
• Shipping Country
• Name
• Po Date
• Po Number
• Order Reference Number
• Bill To Contact ID
• Ship To Contact ID
• Activated Date
• Activated By ID
• Status Code
• Order Number
• Total Amount
• Created Date
• Created By ID
• Last Modified Date
• Last Modified By ID
• Is Deleted
• System Modstamp
• ID

Pricebook Entry Created

Starts when a pricebook entry is created.

• Product2id
• Pricebook2id
• Unit Price
• Is Active
• ID

Pricebook Entry Updated

Starts when a pricebook entry is modified.

• Product2id
• Pricebook2id
• Unit Price
• Is Active
• ID

Product Created

Starts when a product is created.

• Name
• Stock Keeping Unit
• Description
• Product Code
• Display Url
• Active
• Product Family
• External ID
• ID

Product Updated

Starts when a product is modified.

• Name
• Stock Keeping Unit
• Description
• Product Code
• Display Url
• Active
• Product Family
• External ID
• ID

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