Connect Paths to Twilio and automate your tasks

Why integrate Paths with Twilio

The Paths to Twilio integration helps you sync data, automate manual tasks, and keep your stack aligned — without writing code.

Route orders by value, tag, or product type

When an order is placed, Paths evaluates its conditions and sends it down the right branch. High-value orders, wholesale accounts, and standard fulfillment each follow a tailored sequence — without manual sorting.

Give VIP customers a different experience

MESA identifies customers by tag, order history, or location and routes them through the appropriate path. First-time buyers, loyalty members, and wholesale accounts each get the right follow-up automatically.

Handle fulfillment exceptions without manual triage

When a fulfillment event fires, Paths checks whether it's a standard shipment, expedited, or backorder and routes each to the correct next step. Your team only gets involved when it actually matters.

Send SMS notifications from Shopify order and fulfillment events

When an order is placed, shipped, or delivered in Shopify, MESA triggers the right Twilio SMS with the relevant details already populated. Your customers get accurate, timely messages on the channel they actually check without anyone manually initiating them.

Alert your team via SMS when a Shopify event needs immediate attention

When a high-value order comes in, a fulfillment exception occurs, or a VIP customer shows a churn signal, MESA sends a Twilio SMS to the right person on your team. Critical events reach the right person instantly without relying on someone checking email or Slack.

Trigger Shopify workflows from inbound Twilio SMS responses

When a customer replies to a Twilio message — confirming an order, requesting a change, responding to a survey — MESA reads the response and kicks off the corresponding action in Shopify. Your SMS channel becomes a two-way workflow trigger, not just an outbound notification pipe.

Build any Paths and Twilio automation

MESA helps you connect apps to automate repetitive tasks. A trigger is an event that starts a workflow, and actions are the steps that occur when it's running.

Expert support included

MESA includes hands-on support from automation experts who know how to get things done.

Free workflow setup

We'll build your first workflow with you live. Most merchants walk away with automation saving 5+ hours/week.

Fast response times

Average first response: Same day. Critical issues: Immediate escalation. Complex builds: 24-48 hours.

Managed services available

Personalized workflow reviews, and quarterly check-ins to identify new opportunities as your business grows.

Real humans, always

Chat with real automation experts (not bots). Email support 9am-5pm PST. Google Meet sessions for complex workflows.

Integrate Paths with Twilio today.

Enjoy a 7-day free trial. Get your first workflow in minutes.