# Connect Omnisend to Webhook and automate your tasks ## Why integrate Omnisend with Webhook The Omnisend to Webhook integration helps you sync data, automate manual tasks, and keep your stack aligned — without writing code. ### Keep Omnisend contacts current as customers shop in Shopify When a customer's behavior changes in Shopify — a new purchase, a tag update, a loyalty tier change — MESA updates their Omnisend contact profile in real time. Your segments and automations always reflect who your customers are right now, not who they were at the last sync. ### Trigger Omnisend automations from any Shopify event When an order is placed, a subscription starts, or a customer hits a milestone, MESA sends the signal to Omnisend and starts the right automation. Your email and SMS marketing runs on the full range of what happens in your store, not just native Shopify triggers. ### Suppress the right customers from campaigns at the right time When a customer files a return, opens a support ticket, or enters a sensitive window, MESA updates their Omnisend contact status or tags automatically. Your campaigns reach the right people without anyone managing list hygiene by hand between sends. ### Connect any external app to a MESA workflow When a third-party service doesn't have a native MESA connector, a webhook URL bridges the gap. Any app that can send an HTTP POST — a platform, a CRM, a custom tool — can trigger a MESA workflow instantly. ### Trigger internal workflows from a Slack command Paste your MESA webhook URL into a Slack slash command and your team can fire automation directly from a message. No dashboard required — a typed command starts the process. ### Receive orders from platforms outside Shopify When orders come in from a marketplace, wholesale portal, or custom storefront, a webhook hands the data to MESA. From there, MESA routes fulfillment, updates inventory, and syncs records automatically. ## Build any Omnisend and Webhook automation MESA helps you connect apps to automate repetitive tasks. A trigger is an event that starts a workflow, and actions are the steps that occur when it's running. ###### Webhook Received Trigger a workflow when a webhook is sent to a specific URL. ###### Cart Created Starts when a cart is created. - Contact ID - Cart ID - Email - Phone - Created At - Updated At - Currency - Cart Sum - Cart Recovery URL - Products ###### Order Created Starts when an order is created. - Order ID - Email - Phone - Contact ID - Order Number - Cart ID - Shipping Method - Tracking Code - Courier Title - Courier URL - Order URL - Source - Discount Code - Discount Value - Discount Type - Currency - Order Sum - Sub Total Sum - Discount Sum - Tax Sum - Shipping Sum - Created At - Updated At - Canceled Date - Cancel Reason - Payment Method - Payment Status - Fulfillment Status - Contact Note - Billing Address - Shipping Address - Products - Custom Fields ###### Product Created Starts when a product is created. - Product ID - Title - Status - Description - Currency - Product URL - Vendor - Type - Created At - Updated At - Tags - Category Ids - Images - Variants ###### Create Campaign Action Start Start a new campaign action. ###### Create Cart Create a new cart. - Cart ID - Email - Phone - Contact ID - Created At - Updated At - Currency - Cart Sum - Cart Recovery URL - Products ###### Create Cart Product Create a new product. - Currency - Cart Product ID - Product ID - Variant ID - Sku - Title - Description - Quantity - Price - Old Price - Discount - Image URL - Product URL ###### Create Category Create a new category. - Category ID - Title - Created At - Updated At ###### Create Contact Create a new contact. - Email - Email Status - Sms Phone Number - Sms Status - First Name - Last Name - Country - Country Code - State - City - Address - Postal Code - Gender - Birthdate - Custom Properties ###### Create Order Create a new order. ###### Create Product Create a new product. - Product ID - Title - Status - Description - Currency - Product URL - Vendor - Type - Created At - Updated At - Category Ids - Images - Variants ###### Delete Campaign Remove a campaign. ###### Delete Cart Remove a cart. ###### Delete Cart Product Remove a product. ###### Delete Category Remove a category. ###### Delete Contact Remove a contact. ###### Delete Order Remove an order. ###### Delete Product Remove a product. ###### Delete Segment Remove a segment. ###### Delete Segment Contact Remove a segment contact. ###### Get List of Custom Events Obtain a list of custom events. - Event ID - Name - System Name - Enabled - Created At - Updated At - Launched At - Fields ###### List Campaign Obtain a list of campaigns. - Campaign ID - Status - Type - From Name - Subject - URL - Created At - Updated At - Start Date - End Date - Sent - Opened - Clicked - Bounced - Complained - Unsubscribed - All Subscribers - Lists - Segments ###### List Campaign Contact Obtain a list of campaign contacts. - Email - Contact ID - Sent - Opened - Clicked - Bounced - Complained - Unsubscribed ###### List Cart Obtain a list of carts. ###### List Category Obtain a list of categories. - Category ID - Title - Created At - Updated At ###### List Contact Obtain a list of contacts. - Email - Contact ID - Identifiers - Created At - First Name - Last Name - Country - Country Code - State - City - Address - Postal Code - Gender - Birthdate - Custom Properties ###### List Order Obtain a list of orders. ###### List Product Obtain a list of products. - Product ID - Title - Status - Description - Currency - Product URL - Vendor - Type - Created At - Updated At - Tags - Category Ids - Images - Variants ###### List Segment Obtain a list of segments. ###### Replace Cart Swap a cart with new details. - Cart ID ###### Replace Cart Product Swap a product with new details. - Cart ID - Cart Product ID - Product ID - Variant ID ###### Replace Category Swap a category with new details. - Category ID ###### Replace Order Swap an order with new details. - Order ID - Email - Phone ###### Replace Product Swap a product with new details. - Product ID ###### Retrieve Campaign Grab all details about the campaign. ###### Retrieve Campaign Contact Grab all details about the campaign contact. - Email - Contact ID - Sent - Opened - Clicked - Bounced - Complained - Unsubscribed ###### Retrieve Cart Grab all details about the cart. ###### Retrieve Category Grab all details about the category. - Category ID - Title - Created At - Updated At ###### Retrieve Contact Grab all details about the contact. ###### Retrieve Custom Event Grab all details about a custom event. - Event ID - Name - System Name - Enabled - Created At - Updated At - Launched At - Fields ###### Retrieve Order Grab all details about the order. ###### Retrieve Product Grab all details about the product. - Product ID - Title - Status - Description - Currency - Product URL - Vendor - Type - Created At - Updated At - Tags - Category Ids - Images - Variants ###### Retrieve Segment Grab all details about the segment. ###### Trigger Custom Event Trigger a custom event to Omnisend. ###### Trigger or Create Custom Event Trigger or create an event. - Name - System Name - Email - Phone - Fields ###### Update Cart Modify a cart’s details. - Currency - Cart Sum - Cart Recovery URL - Products ###### Update Cart Product Modify a product’s details. - Currency - Product ID - Variant ID - Sku - Title - Description - Quantity - Price - Old Price - Discount - Image URL - Product URL ###### Update Contact Modify a contact’s details. - Email - Email Status - Sms Phone Number - Sms Status - First Name - Last Name - Tags - Country - Country Code - State - City - Address - Postal Code - Gender - Birthdate - Custom Properties ###### Update Order Modify an order’s details. - Tracking Code - Courier Title - Courier URL - Payment Status - Canceled Date - Cancel Reason - Fulfillment Status - Cart ID ###### Update Product Modify a product’s details. - Title - Status - Description - Currency - Product URL - Vendor - Type - Tags - Categories - Images - Variants