Connect Hulk Product Options to Relay and automate your tasks

Why integrate Hulk Product Options with Relay

The Hulk Product Options to Relay integration helps you sync data, automate manual tasks, and keep your stack aligned — without writing code.

Route orders by the collection their options come from

Hulk applies option sets at the collection level, so each order carries context about its product group. MESA reads that context and routes accordingly — wedding products to one team, B2B to another, custom to a third.

Start email flows based on the options customers chose

Hulk's Enterprise plan connects natively to Klaviyo and Mailchimp. MESA extends that link — when a customer selects a specific option, it triggers the right email sequence, updates their segment, or kicks off a post-purchase flow.

Watch stock levels across every custom option variant

Hulk tracks stock at the option variant level and surfaces availability in real time. MESA monitors those levels and fires a reorder alert or team notification before a popular customization goes unavailable.

Break sprawling automations into manageable pieces

Relay lets one workflow hand off to another, so each piece stays focused and easy to maintain. Update or reuse a single step without touching everything downstream.

Catch workflow failures before they cost you an order

When a workflow errors, Relay routes the failure to another workflow that retries the task, alerts your team, or reroutes the order. Nothing silently drops.

Let AI decide how to handle a broken workflow

Your AI assistant reviews the failed step, the data involved, and past outcomes, then chooses whether to retry, escalate, or reroute the task. No manual triage required.

Build any Hulk Product Options and Relay automation

MESA helps you connect apps to automate repetitive tasks. A trigger is an event that starts a workflow, and actions are the steps that occur when it's running.

Order Created

Starts when a Shopify order with line item details is created.

• Fields
  • Variant ID
  • Quantity
  • Title
  • Sku
  • Price
  • Properties
  • Applied Discount

Trigger Workflow

Pass to Workflow - Hand off execution to another workflow by name.

• Task ID
• Error

Get List of Orders

Obtain a list of Shopify Orders that have Hulk Product Options fields

• Line Items
• Order

Expert support included

Free workflow setup

We'll build your first workflow with you live. Most merchants walk away with automation saving 5+ hours/week.

Fast response times

Average first response: Same day. Critical issues: Immediate escalation. Complex builds: 24-48 hours.

Managed services available

Personalized workflow reviews, and quarterly check-ins to identify new opportunities as your business grows.

Real humans, always

Chat with real automation experts (not bots). Email support 9am-5pm PST. Google Meet sessions for complex workflows.

Integrate Hulk Product Options with Relay today.

Enjoy a 7-day free trial. Get your first workflow in minutes.