# Connect HubSpot to Relay and automate your tasks

## Activity reports

Fully supported

MESA's HubSpot to Relay integration is the fastest way to sync data between the two — without touching a line of code. Choose which fields to send, how they're formatted, and when the sync happens. Start with a pre-built template, customize it with AI, or build something completely unique in under 10 minutes.

[Try MESA for free](/content/pricing/index.html)

★★★★★ 4.9 rating on Shopify App Store

## Why integrate HubSpot with Relay

The HubSpot to Relay integration helps you sync data, automate manual tasks, and keep your stack aligned — without writing code.

### Keep HubSpot contacts current as customers shop in Shopify

When a customer places an order, updates their details, or hits a lifecycle milestone in Shopify, MESA updates their HubSpot contact record automatically. Your CRM reflects who your customers are right now without a manual sync or scheduled export.

### Create HubSpot deals from Shopify wholesale and B2B orders

When a qualifying order comes in — a wholesale account, a high-value purchase, a first-time B2B customer — MESA creates a deal in HubSpot with the order details already attached. Your sales team follows up with context, not just a name.

### Trigger HubSpot workflows from Shopify customer behavior

When a customer crosses a spend threshold, earns a loyalty tier, or shows a churn signal in Shopify, MESA sends the event to HubSpot and starts the right sequence. Your CRM automation runs on live commerce signals, not just form fills and email opens.

### Break sprawling automations into manageable pieces

Relay lets one workflow hand off to another, so each piece stays focused and easy to maintain. Update or reuse a single step without touching everything downstream.

### Catch workflow failures before they cost you an order

When a workflow errors, Relay routes the failure to another workflow that retries the task, alerts your team, or reroutes the order. Nothing silently drops.

### Let AI decide how to handle a broken workflow

Your AI assistant reviews the failed step, the data involved, and past outcomes, then chooses whether to retry, escalate, or reroute the task. No manual triage required.

## Build any HubSpot and Relay automation

MESA helps you connect apps to automate repetitive tasks. A trigger is an event that starts a workflow, and actions are the steps that occur when it's running.

###### Company Created

Starts when a company is created.

- ID
- Properties
- Created At
- Updated At
- Archived

###### Company Updated

Starts when a company is modified.

- ID
- Properties
- Created At
- Updated At
- Archived

###### Contact Created

Starts when a contact is created.

- ID
- Properties
- Created At
- Updated At
- Archived

###### Contact Updated

Starts when a contact is modified.

- ID
- Properties
- Created At
- Updated At
- Archived

###### Deal Created

Starts when a deal is created.

- ID
- Properties
- Created At
- Updated At
- Archived

###### Deal Updated

Starts when a deal is modified.

- ID
- Properties
- Created At
- Updated At
- Archived

###### Invoice Created

Starts when an invoice is created.

- Archived
- Created At
- Updated At
- ID
- Properties
- URL

###### Invoice Updated

Starts when an invoice is modified.

- Archived
- Created At
- Updated At
- ID
- Properties
- URL

###### Line Item Created

Starts when a new product or service is added to a deal, invoice, quote, or subscription in HubSpot. Note: This is not related to line items in Shopify orders.

- Archived
- Created At
- Updated At
- ID
- Properties
- URL

###### Line Item Updated

Starts when a product or service on a deal, invoice, quote, or subscription in HubSpot is modified. Note: This is not related to line items in Shopify orders.

- Archived
- Created At
- Updated At
- ID
- Properties
- URL

###### Trigger Workflow

Pass to Workflow - Hand off execution to another workflow by name.

- Task ID
- Error

## Integrate HubSpot with Relay today.

Enjoy a 7-day free trial. Get your first workflow in minutes.

[Try MESA today →](/content/pricing/index.html)

MESA AI assistant

Describe your task...

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