Connect Fera to Intercom and automate your tasks

Why integrate Fera with Intercom

The Fera to Intercom integration helps you sync data, automate manual tasks, and keep your stack aligned — without writing code.

Trigger post-review workflows the moment feedback arrives

When a customer submits a review in Fera, MESA kicks off the right next step — updating a Shopify tag, enrolling them in a Klaviyo flow, creating a follow-up task in ClickUp. Your response to customer feedback starts automatically, not when someone checks the review dashboard.

Sync Fera review data with your marketing and retention tools

When a review is submitted in Fera, MESA updates the customer's record in Shopify and connected platforms with their rating, sentiment, and product feedback. Your segments and flows reflect what customers actually think, not just what they bought.

Alert your team when a negative review needs immediate attention

When a low-rating review comes in, MESA notifies the right person through Slack or email before it ages. Your team responds while the customer is still reachable and the situation is still recoverable.

Give your support team full Shopify context on every conversation

When a customer starts a conversation in Intercom, MESA pulls their Shopify order history, tags, and customer details into the thread. Your team responds with the full picture without switching between tools to find it.

Create and update Shopify customer records from Intercom conversations

When a new contact is created or a key detail is captured in Intercom, MESA writes it to the corresponding Shopify customer record. Your store and your support platform share a single view of every customer without periodic reconciliation.

Trigger Intercom messages from Shopify order and fulfillment events

When an order ships, a delivery is delayed, or a return is filed in Shopify, MESA sends the signal to Intercom and triggers the right message to the customer. Your proactive outreach runs on what actually happens in your store, not on a fixed schedule.

Build any Fera and Intercom automation

MESA helps you connect apps to automate repetitive tasks. A trigger is an event that starts a workflow, and actions are the steps that occur when it's running.

Admin Initiated Message to User

Starts when an admin initiates a message to a user.

• Type
• Conversation ID
• Created At
• Updated At
• Conversation Source
• Conversation Contacts
• Assigned Admin
• Assigned Team
• State
• Priority
• Tags
• Custom Attributes

Contact Archived

Starts when a contact is archived.

• Contact ID
• Object Type
• Archived
• Archived At

Contact Deleted

Starts when a contact is deleted.

• Contact ID
• Object Type
• Deleted
• Deleted At
• Workspace ID
• External ID
• Email Address
• Name

Contact Email Updated

Starts when a contact's email is updated.

• Type
• Contact ID
• Workspace ID
• External ID
• Role
• Email Address
• Phone Number
• Name
• Avatar
• Owner
• Created At
• Updated At
• Signed Up At
• Last Seen At
• Location
• Custom Attributes
• Tags

Contact User Created

Starts when a contact user is created.

• Type
• Contact ID
• Workspace ID
• External ID
• Role
• Email Address
• Phone Number
• Name
• Avatar
• Owner
• Created At
• Updated At
• Signed Up At
• Last Seen At
• Location
• Custom Attributes
• Tags

Contact User Updated

Starts when a contact user is updated.

• Type
• Contact ID
• Workspace ID
• External ID
• Role
• Email Address
• Phone Number
• Name
• Avatar
• Owner
• Created At
• Updated At
• Signed Up At
• Last Seen At
• Location
• Custom Attributes
• Tags

Conversation Closed

Starts when a conversation is closed.

• Type
• Conversation ID
• Created At
• Updated At
• Conversation Source
• Conversation Contacts
• Assigned Admin
• Assigned Team
• State
• Priority
• Tags
• Custom Attributes

Conversation Opened

Starts when a conversation is opened.

• Type
• Conversation ID
• Created At
• Updated At
• Conversation Source
• Conversation Contacts
• Assigned Admin
• Assigned Team
• State
• Priority
• Tags
• Custom Attributes

Conversation Read

Starts when a conversation is read.

• Type
• Conversation ID
• Created At
• Updated At
• Conversation Source
• Conversation Contacts
• Assigned Admin
• Assigned Team
• State
• Priority
• Tags
• Custom Attributes

Message Received from User or Lead

Starts when a message is received from a user or lead.

• Message Type
• Message ID
• Conversation ID
• Message Content
• Message Channel
• Created At
• Message Author

Note Added to Conversation

Starts when a note is added to a conversation.

• Type
• Conversation ID
• Created At
• Updated At
• Conversation Source
• Conversation Contacts
• Assigned Admin
• Assigned Team
• State
• Priority
• Tags
• Custom Attributes

Reply Received from User or Lead

Starts when a user replies to a conversation.

• Type
• Conversation ID
• Created At
• Updated At
• Conversation Source
• Conversation Contacts
• Assigned Admin
• Assigned Team
• State
• Priority
• Tags
• Custom Attributes

Customer Created

Starts when a new customer is added to Fera, either through a sync, manually by admin or account created by a customer during the review submission process.

• ID
• Display Name
• Is Anonymous
• Display Location
• Avatar URL
• Default Avatar URL
• Average Rating
• Rating
• Counts
• Company Name
• Content Request State
• Was Content Requested
• Was Content Submitted
• Was Review Submitted
• Was Media Submitted
• External ID
• Email
• Name
• Generated Display Name
• Is Name Visible
• Generated Display Location
• Is Location Visible
• Country Code
• Region Name
• City
• Zip
• Shopper ID
• Channel Code
• Is Synced
• Created At
• Updated At

Customer Deleted

Starts when a customer is deleted in Fera.

• ID
• Display Name
• Is Anonymous
• Display Location
• Avatar URL
• Default Avatar URL
• Average Rating
• Rating
• Counts
• Company Name
• Content Request State
• Was Content Requested
• Was Content Submitted
• Was Review Submitted
• Was Media Submitted
• External ID
• Email
• Name
• Generated Display Name
• Is Name Visible
• Generated Display Location
• Is Location Visible
• Country Code
• Region Name
• City
• Zip
• Shopper ID
• Channel Code
• Is Synced
• Created At
• Updated At

Customer Updated

Starts when a customer is updated in Fera.

• ID
• Display Name
• Is Anonymous
• Display Location
• Avatar URL
• Default Avatar URL
• Average Rating
• Rating
• Counts
• Company Name
• Content Request State
• Was Content Requested
• Was Content Submitted
• Was Review Submitted
• Was Media Submitted
• External ID
• Email
• Name
• Generated Display Name
• Is Name Visible
• Generated Display Location
• Is Location Visible
• Country Code
• Region Name
• City
• Zip
• Shopper ID
• Channel Code
• Is Synced
• Created At
• Updated At

Media Approved

Starts when a new photo or video submission is approved by an admin.

• ID
• State
• Subject
• Is Verified
• Is Test
• External Product ID
• Product ID
• External Customer ID
• Customer ID
• Created At
• Updated At
• Type
• Review ID
• Review Channel Code
• URL
• Thumbnail URL
• Processing State
• Channel Code
• Caption
• External Order ID
• Order ID
• Submission ID
• Product
• Customer

Media Created

Starts when a new photo or video is added to Fera.

• ID
• State
• Subject
• Is Verified
• Is Test
• External Product ID
• Product ID
• External Customer ID
• Customer ID
• Created At
• Updated At
• Type
• Review ID
• Review Channel Code
• URL
• Thumbnail URL
• Processing State
• Channel Code
• Caption
• External Order ID
• Order ID
• Submission ID
• Product
• Customer

Media Declined

Starts when a new photo or video submission is declined by an admin.

• ID
• State
• Subject
• Is Verified
• Is Test
• External Product ID
• Product ID
• External Customer ID
• Customer ID
• Created At
• Updated At
• Type
• Review ID
• Review Channel Code
• URL
• Thumbnail URL
• Processing State
• Channel Code
• Caption
• External Order ID
• Order ID
• Submission ID
• Product
• Customer

Media Deleted

Starts when a new photo or video is deleted in Fera.

Media Updated

Starts when a new photo or video is updated in Fera.

• ID
• State
• Subject
• Is Verified
• Is Test
• External Product ID
• Product ID
• External Customer ID
• Customer ID
• Created At
• Updated At
• Type
• Review ID
• Review Channel Code
• URL
• Thumbnail URL
• Processing State
• Channel Code
• Caption
• External Order ID
• Order ID
• Submission ID
• Product
• Customer

Review Approved

Starts when a review is approved by an admin.

• ID
• State
• Subject
• Is Verified
• Is Test
• External Product ID
• Product ID
• External Customer ID
• Customer ID
• Created At
• Updated At
• Rating
• Heading
• Body
• Is Anonymous
• Channel Code
• Channel URL
• Channel
• Is From Supplier
• External ID
• Store Reply
• Counts
• External Order ID
• Order ID
• Submission ID
• Remote Ip
• Is Synced
• Is Deletable
• Is Changeable
• Is Imported
• Product
• Customer
• Media

Review Created

Starts when a review is added to Fera.

• ID
• State
• Subject
• Is Verified
• Is Test
• External Product ID
• Product ID
• External Customer ID
• Customer ID
• Created At
• Updated At
• Rating
• Heading
• Body
• Is Anonymous
• Channel Code
• Channel URL
• Channel
• Is From Supplier
• External ID
• Store Reply
• Counts
• External Order ID
• Order ID
• Submission ID
• Remote Ip
• Is Synced
• Is Deletable
• Is Changeable
• Is Imported
• Product
• Customer
• Media

Review Declined

Starts when a review is declined by an admin.

• ID
• State
• Subject
• Is Verified
• Is Test
• External Product ID
• Product ID
• External Customer ID
• Customer ID
• Created At
• Updated At
• Rating
• Heading
• Body
• Is Anonymous
• Channel Code
• Channel URL
• Channel
• Is From Supplier
• External ID
• Store Reply
• Counts
• External Order ID
• Order ID
• Submission ID
• Remote Ip
• Is Synced
• Is Deletable
• Is Changeable
• Is Imported
• Product
• Customer
• Media

Review Deleted

Starts when a review is deleted in Fera.

• ID
• State
• Subject
• Is Verified
• Is Test
• External Product ID
• Product ID
• External Customer ID
• Customer ID
• Created At
• Updated At
• Rating
• Heading
• Body
• Is Anonymous
• Channel Code
• Channel URL
• Channel
• Is From Supplier
• External ID
• Store Reply
• Counts
• External Order ID
• Order ID
• Submission ID
• Remote Ip
• Is Synced
• Is Deletable
• Is Changeable
• Is Imported
• Product
• Customer
• Media

Review Updated

Starts when a review is updated in Fera.

• ID
• State
• Subject
• Is Verified
• Is Test
• External Product ID
• Product ID
• External Customer ID
• Customer ID
• Created At
• Updated At
• Rating
• Heading
• Body
• Is Anonymous
• Channel Code
• Channel URL
• Channel
• Is From Supplier
• External ID
• Store Reply
• Counts
• External Order ID
• Order ID
• Submission ID
• Remote Ip
• Is Synced
• Is Deletable
• Is Changeable
• Is Imported
• Product
• Customer
• Media