Connect Fera to Help Scout and automate your tasks

Why integrate Fera with Help Scout

The Fera to Help Scout integration helps you sync data, automate manual tasks, and keep your stack aligned — without writing code.

Trigger post-review workflows the moment feedback arrives

When a customer submits a review in Fera, MESA kicks off the right next step — updating a Shopify tag, enrolling them in a Klaviyo flow, creating a follow-up task in ClickUp. Your response to customer feedback starts automatically, not when someone checks the review dashboard.

Sync Fera review data with your marketing and retention tools

When a review is submitted in Fera, MESA updates the customer's record in Shopify and connected platforms with their rating, sentiment, and product feedback. Your segments and flows reflect what customers actually think, not just what they bought.

Alert your team when a negative review needs immediate attention

When a low-rating review comes in, MESA notifies the right person through Slack or email before it ages. Your team responds while the customer is still reachable and the situation is still recoverable.

Give your support team full Shopify context on every conversation

When a customer reaches out in Help Scout, MESA pulls their Shopify order history, tags, and customer details into the conversation. Your team responds with the full picture without switching between tools to find it.

Create and update Shopify customer records from Help Scout conversations

When a key detail is captured or a contact is updated in Help Scout, MESA writes it to the corresponding Shopify customer record. Your store and your support platform stay in sync without anyone reconciling them manually.

Trigger Help Scout conversations from Shopify order and fulfillment events

When an order ships, a delivery is delayed, or a return is filed in Shopify, MESA opens or updates the right Help Scout conversation automatically. Your support team gets ahead of customer questions before they arrive.

Build any Fera and Help Scout automation

MESA helps you connect apps to automate repetitive tasks. A trigger is an event that starts a workflow, and actions are the steps that occur when it's running.

Beacon Chat Chat Created

Starts when a chat is created.

• ID
• Customer ID
• Created At
• Threads

Beacon Chat Customer Replied

Starts when a customer replies to a Beacon Chat message.

• ID
• Customer ID
• Created At
• Threads

Conversation Agent Reply Created

Starts when a conversation agent reply is created.

• ID
• Number
• Threads
• Type
• Folder ID
• Status
• State
• Subject
• Preview
• Mailbox ID
• Assignee
• Created By
• Created At
• Closed By
• Closed By User
• Closed At
• User Updated At
• Customer Waiting Since
• Source
• Tags
• Cc
• Bcc
• Primary Customer
• Snooze
• Next Event
• Custom Fields
• Embedded
• Links

Conversation Assigned

Starts when a conversation is assigned.

Conversation Created

Starts when a conversation is created.

Conversation Custom Fields Changed

Starts when a conversation custom field is changed.

Conversation Customer Reply Created

Starts when a customer reply is created.

Conversation Deleted

Starts when a conversation is deleted.

Conversation Merged

Starts when a conversation is merged.

Conversation Moved

Starts when a conversation is moved.

Conversation Note Created

Starts when a conversation note is created.

Conversation Status Changed

Starts when a conversation status is changed.

Conversation Tags Updated

Starts when a conversation tag is updated.

Customer Created

Starts when a customer is created.

• ID
• First Name
• Last Name
• Emails
• Created At
• Photo URL
• Phone
• Job Title
• Organization
• Background
• Social Profiles
• Address

Customer Deleted

Starts when a customer is deleted.

• ID
• First Name
• Last Name
• Emails
• Created At
• Photo URL
• Phone
• Job Title
• Organization
• Background
• Social Profiles
• Address

Customer Updated

Starts when a customer is updated.

• ID
• First Name
• Last Name
• Emails
• Created At
• Photo URL
• Phone
• Job Title
• Organization
• Background
• Social Profiles
• Address

Message Survey Response Received

Starts when a response to a message survey is received.

• ID
• Conversation ID
• Rating
• Comment
• Submitted At

Satisfaction Ratings

Starts when a satisfaction rating is given.

• Rating ID
• Conversation ID
• Score
• Comment
• Created At

Tag Created

Starts when a tag is created.

• ID
• Tag
• Color

Tag Deleted

Starts when a tag is deleted.

• ID
• Tag
• Color

Tag Updated

Starts when a tag is updated.

• ID
• Tag
• Color

Customer Created

Starts when a new customer is added to Fera, either through a sync, manually by admin or account created by a customer during the review submission process.

• ID
• Display Name
• Is Anonymous
• Display Location
• Avatar URL
• Default Avatar URL
• Average Rating
• Rating
• Counts
• Company Name
• Content Request State
• Was Content Requested
• Was Content Submitted
• Was Review Submitted
• Was Media Submitted
• External ID
• Email
• Name
• Generated Display Name
• Is Name Visible
• Generated Display Location
• Is Location Visible
• Country Code
• Region Name
• City
• Zip
• Shopper ID
• Channel Code
• Is Synced
• Created At
• Updated At

Customer Deleted

Starts when a customer is deleted in Fera.

Customer Updated

Starts when a customer is updated in Fera.

Media Approved

Starts when a new photo or video submission is approved by an admin.

• ID
• State
• Subject
• Is Verified
• Is Test
• External Product ID
• Product ID
• External Customer ID
• Customer ID
• Created At
• Updated At
• Type
• Review ID
• Review Channel Code
• URL
• Thumbnail URL
• Processing State
• Channel Code
• Caption
• External Order ID
• Order ID
• Submission ID
• Product
• Customer

Media Created

Starts when a new photo or video is added to Fera.

Media Declined

Starts when a new photo or video submission is declined by an admin.

Media Deleted

Starts when a new photo or video is deleted in Fera.

Media Updated

Starts when a new photo or video is updated in Fera.

Review Approved

Starts when a review is approved by an admin.

• ID
• State
• Subject
• Is Verified
• Is Test
• External Product ID
• Product ID
• External Customer ID
• Customer ID
• Created At
• Updated At
• Rating
• Heading
• Body
• Is Anonymous
• Channel Code
• Channel URL
• Channel
• Is From Supplier
• External ID
• Store Reply
• Counts
• External Order ID
• Order ID
• Submission ID
• Remote Ip
• Is Synced
• Is Deletable
• Is Changeable
• Is Imported
• Product
• Customer
• Media

Review Created

Starts when a review is added to Fera.

Review Declined

Starts when a review is declined by an admin.

Review Deleted

Starts when a review is deleted in Fera.

Review Updated

Starts when a review is updated in Fera.

Add Customer Thread to Conversation

Adds a customer thread to a conversation.

• ID

Add Note to Conversation

Add a note to a conversation.

• ID

Create Chat Thread

Start a chat thread.

• Customer
• Text
• Imported
• Created At
• Attachments

Create Conversation

Create a conversation in an inbox with at least one thread.

• Customer
• Subject
• Auto Reply
• Imported
• Type
• Assign To
• Mailbox ID
• Status
• Created At
• Threads
• Tags
• Fields
• User
• Closed At

Create Customer

Create a customer.

• First Name
• Last Name
• Phone
• Photo URL
• Job Title
• Photo Type
• Background
• Location
• Organization
• Gender
• Age
• Emails
• Phones
• Chats
• Social Profiles
• Websites
• Address
• Properties

Create Email

Create an email.

• Value
• Type

Create Reply Thread

Start a reply thread.

• Customer
• Text
• Draft
• Imported
• Status
• User
• Cc
• Bcc
• Created At
• Attachments

Delete Conversation

Remove a conversation.

Delete Customer

Remove a customer.

Delete Scheduled Thread

Unschedule a thread.

Delete User

Remove a user.

Get List of Conversation's Threads

Obtain a list of a conversation's threads.

• ID
• Type
• Status
• State
• Created At
• Created By
• Body
• Source
• Customer
• Saved Reply ID
• Assigned To
• To
• Cc
• Bcc
• Rating
• Scheduled
• Embedded

Get List of Conversations

Obtain a list of conversations.

Get List of Customers

Obtain a list of customers.

• ID
• First Name
• Last Name
• Gender
• Job Title
• Location
• Organization
• Photo Type
• Photo URL
• Age
• Created At
• Updated At
• Background
• Draft
• Embedded
• Links

Get List of Emails

Obtain a list of emails.

• ID
• Value
• Type
• Links

Publish Thread Schedule

Publish a scheduled thread. The draft thread is turned into a reply/forward thread, and the message is sent to the customer.

Retrieve Conversation

Grab all details about a conversation.

Retrieve Customer

Grab all details about a customer.

Retrieve User

Grab all details about a user.

• ID
• First Name
• Last Name
• Email
• Role
• Timezone
• Photo URL
• Created At
• Updated At
• Type
• Mention
• Initials
• Job Title
• Phone
• Alternate Emails

Update Conversation

Modify a conversation.

• Subject
• Auto Reply
• Imported
• Type
• Assign To
• Mailbox ID
• Status
• Tags
• Fields
• Threads

Update Conversation's Tags

Modify a conversation's tags.

• Tags

Update Customer

Modify an existing customer's details.

• External ID
• Email
• Name
• Display Name
• Country Code
• Region Name
• Zip
• Display Location
• Is Anonymous
• Is Name Visible
• Is Location Visible
• Avatar
• Avatar URL

Update Order

Modify an existing order's details.

• Number
• Total
• Total Usd
• Line Items
• Customer Name
• Customer Email
• Shipping Address
• Billing Address
• Is Cancelled
• Is Test
• External Created At
• External Updated At
• Fulfilled At
• Paid At
• Delivered At
• External Customer ID
• Customer ID
• External ID

Update Photo or Video

Modify an existing photo or video.

• Review ID
• Caption
• State
• File
• Is Verified
• External Customer ID
• Customer ID
• External Product ID
• Product ID
• External Order ID
• Order ID

Update Product

Modify an existing product's information.

• External ID
• Name
• URL
• Thumbnail URL
• Price
• Sku
• Global ID
• Upc
• Gtin
• Mpn
• Barcode
• Brand
• Handle
• Tags
• Stock

Update Review

Modify an existing review.

• Heading
• Body
• State
• Media
• Created At
• Store Reply
• Is From Supplier
• Is Verified
• External Customer ID
• Customer ID
• External Product ID
• Product ID
• Avatar
• External Order ID
• Order ID
• Rating

Expert support included

MESA includes hands-on support from automation experts who know how to get things done.

Free workflow setup

We'll build your first workflow with you live. Most merchants walk away with automation saving 5+ hours/week.

Fast response times

Average first response: Same day. Critical issues: Immediate escalation. Complex builds: 24-48 hours.

Managed services available

Personalized workflow reviews, and quarterly check-ins to identify new opportunities as your business grows.

Real humans, always

Chat with real automation experts (not bots). Email support 9am-5pm PST. Google Meet sessions for complex workflows.

Integrate Fera with Help Scout today.

Enjoy a 7-day free trial. Get your first workflow in minutes.