Connect Fera to Google Forms and automate your tasks

Why integrate Fera with Google Forms

The Fera to Google Forms integration helps you sync data, automate manual tasks, and keep your stack aligned — without writing code.

Trigger post-review workflows the moment feedback arrives

When a customer submits a review in Fera, MESA kicks off the right next step — updating a Shopify tag, enrolling them in a Klaviyo flow, creating a follow-up task in ClickUp. Your response to customer feedback starts automatically, not when someone checks the review dashboard.

Sync Fera review data with your marketing and retention tools

When a review is submitted in Fera, MESA updates the customer's record in Shopify and connected platforms with their rating, sentiment, and product feedback. Your segments and flows reflect what customers actually think, not just what they bought.

Alert your team when a negative review needs immediate attention

When a low-rating review comes in, MESA notifies the right person through Slack or email before it ages. Your team responds while the customer is still reachable and the situation is still recoverable.

Turn Google Form responses into Shopify customer records automatically

When someone completes a Google Form — an onboarding survey, a wholesale inquiry, a product quiz — MESA creates or updates their record in Shopify with the responses. Your store knows more about each customer before they place their next order without anyone transferring data between platforms manually.

Trigger Shopify workflows from what customers tell you in a form

When a Google Form response meets a condition — a product preference, a budget range, a custom order request — MESA kicks off the right workflow in Shopify. Your forms become the starting point for personalized automation, not just a data collection step that someone has to act on later.

Route form submissions to the right team and tools automatically

When a Google Form is submitted, MESA reads the responses and sends the details to the right place — a Slack message, a ClickUp task, an Airtable record. The right person gets the context they need without anyone triaging submissions from a shared inbox.

Build any Fera and Google Forms automation

MESA helps you connect apps to automate repetitive tasks. A trigger is an event that starts a workflow, and actions are the steps that occur when it's running.

Google Forms Submitted

Starts when a Google Forms submission is received.

Customer Created

Starts when a new customer is added to Fera, either through a sync, manually by admin or account created by a customer during the review submission process.

• ID
• Display Name
• Is Anonymous
• Display Location
• Avatar URL
• Default Avatar URL
• Average Rating
• Rating
• Counts
• Company Name
• Content Request State
• Was Content Requested
• Was Content Submitted
• Was Review Submitted
• Was Media Submitted
• External ID
• Email
• Name
• Generated Display Name
• Is Name Visible
• Generated Display Location
• Is Location Visible
• Country Code
• Region Name
• City
• Zip
• Shopper ID
• Channel Code
• Is Synced
• Created At
• Updated At

Customer Deleted

Starts when a customer is deleted in Fera.

Customer Updated

Starts when a customer is updated in Fera.

Media Approved

Starts when a new photo or video submission is approved by an admin.

• ID
• State
• Subject
• Is Verified
• Is Test
• External Product ID
• Product ID
• External Customer ID
• Customer ID
• Created At
• Updated At
• Type
• Review ID
• Review Channel Code
• URL
• Thumbnail URL
• Processing State
• Channel Code
• Caption
• External Order ID
• Order ID
• Submission ID
• Product
• Customer

Media Created

Starts when a new photo or video is added to Fera.

Media Declined

Starts when a new photo or video submission is declined by an admin.

Media Deleted

Starts when a new photo or video is deleted in Fera.

Media Updated

Starts when a new photo or video is updated in Fera.

Review Approved

Starts when a review is approved by an admin.

• ID
• State
• Subject
• Is Verified
• Is Test
• External Product ID
• Product ID
• External Customer ID
• Customer ID
• Created At
• Updated At
• Rating
• Heading
• Body
• Is Anonymous
• Channel Code
• Channel URL
• Channel
• Is From Supplier
• External ID
• Store Reply
• Counts
• External Order ID
• Order ID
• Submission ID
• Remote Ip
• Is Synced
• Is Deletable
• Is Changeable
• Is Imported
• Product
• Customer
• Media

Review Created

Starts when a review is added to Fera.

Review Declined

Starts when a review is declined by an admin.

Review Deleted

Starts when a review is deleted in Fera.

Review Updated

Starts when a review is updated in Fera.

Expert support included

MESA includes hands-on support from automation experts who know how to get things done.