omnisend
Connect Facebook to Omnisend and automate your tasks
MESA's Facebook to Omnisend integration is the fastest way to sync data between the two — without touching a line of code. Choose which fields to send, how they're formatted, and when the sync happens. Start with a pre-built template, customize it with AI, or build something completely unique in under 10 minutes.
★★★★★ 4.9 rating on Shopify App Store
Why integrate Facebook with Omnisend
The Facebook to Omnisend integration helps you sync data, automate manual tasks, and keep your stack aligned — without writing code.
Sync Shopify audiences to Facebook Ads in real time
When a customer's tags, purchase history, or lifecycle stage changes in Shopify, MESA updates the corresponding Facebook Ads audience. Your campaigns always target the right people without manual list exports.
Launch retargeting audiences from Shopify order events
When a customer abandons checkout, completes a first purchase, or hits a spend threshold, MESA adds them to the right Facebook Ads audience automatically. Your retargeting runs on live customer behavior, not a weekly CSV upload.
Pause or adjust campaigns when inventory runs low
When stock drops below a threshold in Shopify, MESA triggers a Facebook Ads update — pausing a campaign, adjusting a budget, or flagging it for review. You stop spending on products you can't fulfill without checking ad accounts manually.
Keep Omnisend contacts current as customers shop in Shopify
When a customer's behavior changes in Shopify — a new purchase, a tag update, a loyalty tier change — MESA updates their Omnisend contact profile in real time. Your segments and automations always reflect who your customers are right now, not who they were at the last sync.
Trigger Omnisend automations from any Shopify event
When an order is placed, a subscription starts, or a customer hits a milestone, MESA sends the signal to Omnisend and starts the right automation. Your email and SMS marketing runs on the full range of what happens in your store, not just native Shopify triggers.
Suppress the right customers from campaigns at the right time
When a customer files a return, opens a support ticket, or enters a sensitive window, MESA updates their Omnisend contact status or tags automatically. Your campaigns reach the right people without anyone managing list hygiene by hand between sends.
Build any Facebook and Omnisend automation
MESA helps you connect apps to automate repetitive tasks. A trigger is an event that starts a workflow, and actions are the steps that occur when it's running.
Cart Created
Starts when a cart is created.
- Contact ID
- Cart ID
- Phone
- Created At
- Updated At
- Currency
- Cart Sum
- Cart Recovery URL
- Products
Order Created
Starts when an order is created.
- Order ID
- Phone
- Contact ID
- Order Number
- Cart ID
- Shipping Method
- Tracking Code
- Courier Title
- Courier URL
- Order URL
- Source
- Discount Code
- Discount Value
- Discount Type
- Currency
- Order Sum
- Sub Total Sum
- Discount Sum
- Tax Sum
- Shipping Sum
- Created At
- Updated At
- Canceled Date
- Cancel Reason
- Payment Method
- Payment Status
- Fulfillment Status
- Contact Note
- Billing Address
- Shipping Address
- Products
- Custom Fields
Product Created
Starts when a product is created.
- Product ID
- Title
- Status
- Description
- Currency
- Product URL
- Vendor
- Type
- Created At
- Updated At
- Tags
- Category Ids
- Images
- Variants
Create Campaign Action Start
Start a new campaign action.
Create Cart
Create a new cart.
- Cart ID
- Phone
- Contact ID
- Created At
- Updated At
- Currency
- Cart Sum
- Cart Recovery URL
- Products
Create Cart Product
Create a new product.
- Currency
- Cart Product ID
- Product ID
- Variant ID
- Sku
- Title
- Description
- Quantity
- Price
- Old Price
- Discount
- Image URL
- Product URL
Create Category
Create a new category.
- Category ID
- Title
- Created At
- Updated At
Create Contact
Create a new contact.
- Email Status
- Sms Phone Number
- Sms Status
- First Name
- Last Name
- Country
- Country Code
- State
- City
- Address
- Postal Code
- Gender
- Birthdate
- Custom Properties
Create Order
Create a new order.
Create Product
Create a new product.
- Product ID
- Title
- Status
- Description
- Currency
- Product URL
- Vendor
- Type
- Created At
- Updated At
- Category Ids
- Images
- Variants
Delete Campaign
Remove a campaign.
Delete Cart
Remove a cart.
Delete Cart Product
Remove a product.
Delete Category
Remove a category.
Delete Contact
Remove a contact.
Delete Order
Remove an order.
Delete Product
Remove a product.
Delete Segment
Remove a segment.
Delete Segment Contact
Remove a segment contact.
Get List of Custom Events
Obtain a list of custom events.
- Event ID
- Name
- System Name
- Enabled
- Created At
- Updated At
- Launched At
- Fields
List Campaign
Obtain a list of campaigns.
- Campaign ID
- Status
- Type
- From Name
- Subject
- URL
- Created At
- Updated At
- Start Date
- End Date
- Sent
- Opened
- Clicked
- Bounced
- Complained
- Unsubscribed
- All Subscribers
- Lists
- Segments
List Campaign Contact
Obtain a list of campaign contacts.
- Contact ID
- Sent
- Opened
- Clicked
- Bounced
- Complained
- Unsubscribed
List Cart
Obtain a list of carts.
List Category
Obtain a list of categories.
- Category ID
- Title
- Created At
- Updated At
List Contact
Obtain a list of contacts.
- Contact ID
- Identifiers
- Created At
- First Name
- Last Name
- Country
- Country Code
- State
- City
- Address
- Postal Code
- Gender
- Birthdate
- Custom Properties
List Order
Obtain a list of orders.
List Product
Obtain a list of products.
- Product ID
- Title
- Status
- Description
- Currency
- Product URL
- Vendor
- Type
- Created At
- Updated At
- Tags
- Category Ids
- Images
- Variants
List Segment
Obtain a list of segments.
Replace Cart
Swap a cart with new details.
- Cart ID
Replace Cart Product
Swap a product with new details.
- Cart ID
- Cart Product ID
- Product ID
- Variant ID
Replace Category
Swap a category with new details.
- Category ID
Replace Order
Swap an order with new details.
- Order ID
- Phone
Replace Product
Swap a product with new details.
- Product ID
Retrieve Campaign
Grab all details about the campaign.
Retrieve Campaign Contact
Grab all details about the campaign contact.
- Contact ID
- Sent
- Opened
- Clicked
- Bounced
- Complained
- Unsubscribed
Retrieve Cart
Grab all details about the cart.
Retrieve Category
Grab all details about the category.
- Category ID
- Title
- Created At
- Updated At
Retrieve Contact
Grab all details about the contact.
Retrieve Custom Event
Grab all details about a custom event.
- Event ID
- Name
- System Name
- Enabled
- Created At
- Updated At
- Launched At
- Fields
Retrieve Order
Grab all details about the order.
Retrieve Product
Grab all details about the product.
- Product ID
- Title
- Status
- Description
- Currency
- Product URL
- Vendor
- Type
- Created At
- Updated At
- Tags
- Category Ids
- Images
- Variants
Retrieve Segment
Grab all details about the segment.
Trigger Custom Event
Trigger a custom event to Omnisend.
Trigger or Create Custom Event
Trigger or create an event.
- Name
- System Name
- Phone
- Fields
Update Cart
Modify a cart’s details.
- Currency
- Cart Sum
- Cart Recovery URL
- Products
Update Cart Product
Modify a product’s details.
- Currency
- Product ID
- Variant ID
- Sku
- Title
- Description
- Quantity
- Price
- Old Price
- Discount
- Image URL
- Product URL
Update Contact
Modify a contact’s details.
- Email Status
- Sms Phone Number
- Sms Status
- First Name
- Last Name
- Tags
- Country
- Country Code
- State
- City
- Address
- Postal Code
- Gender
- Birthdate
- Custom Properties
Update Order
Modify an order’s details.
- Tracking Code
- Courier Title
- Courier URL
- Payment Status
- Canceled Date
- Cancel Reason
- Fulfillment Status
- Cart ID
Update Product
Modify a product’s details.
- Title
- Status
- Description
- Currency
- Product URL
- Vendor
- Type
- Tags
- Categories
- Images
- Variants
Add User to Custom Audience
Add a user to a custom audience based on matching availability.
- Audience ID
- Num Invalid Entries
Create Ad
Create a new ad.
- Name
- Ad Set ID
- Campaign ID
- Creative ID
- Creative
- Status
Create Ad Account Ad
Create a new Ad within an Ad Account.
- Name
- Ad Set ID
- Campaign ID
- Creative ID
- Creative
- Status
Create Ad Account Ad Set
Create a new ad set within an Ad Account.
- Name
- Daily Budget
- Bid Amount
- Billing Event
- Optimization Goal
- Campaign ID
- Promoted Object
- Targeting
- Status
- End Time
Create Ad Account Campaign
Create a new campaign within an Ad Account.
- Name
- Special Ad Categories
- Objective
- Status
Create Ad Set
Create a new Ad Set.
- Name
- Daily Budget
- Bid Amount
- Billing Event
- Optimization Goal
- Campaign ID
- Promoted Object
- Targeting
- Status
- End Time
Create Product
Create a new product.
- Name
- Currency
- Price
- Image URL
- Category
- Retailer ID
- URL
- Description
- Short Description
- Brand
Delete Ad
Remove an existing ad.
- Success
Delete Ad Set
Remove an existing ad set.
- Success
Delete Campaign
Remove an existing campaign.
- Success
Get Ad Account Insights
Generate a custom report to get statistics for campaigns belonging to an ad account.
- Impressions
- Ad ID
- Date Start
- Date Stop
Get Ad Insights
Generate a custom report on the performance of the ad.
- Impressions
- Ad ID
- Date Start
- Date Stop
Get Ad Set insights
Generate a custom report on the performance of the ad set.
- Impressions
- Ad ID
- Date Start
- Date Stop
Get Campaign Insights
Generate a custom report on the performance of the campaign.
- Impressions
- Ad ID
- Date Start
- Date Stop
List Ad Account Campaigns
Obtain a list of campaigns for an ad account.
- ID
- Name
- Special Ad Categories
- Objective
- Status
List Ad Set Ads
Obtain a list of ads belonging to an ad set.
- Name
- Ad Set ID
- Campaign ID
- Creative ID
- Creative
- Status
List Campaign Ad Sets
Obtain a list of ad sets for a campaign.
- Name
- Daily Budget
- Bid Amount
- Billing Event
- Optimization Goal
- Campaign ID
- Promoted Object
- Targeting
- Status
- End Time
List Campaign Ads
Obtain a list of ads for a campaign.
- Name
- Ad Set ID
- Campaign ID
- Creative ID
- Creative
- Status
List Products
Obtain a list of products.
- Name
- Currency
- Price
- Image URL
- Category
- Retailer ID
- URL
- Description
- Short Description
- Brand
Remove User from Custom Audience
Removes a user from a custom audience based on matching availability.
- Audience ID
- Num Invalid Entries
Retrieve Ad
Grab all details about an existing ad.
- Name
- Ad Set ID
- Campaign ID
- Creative ID
- Creative
- Status
Retrieve Ad Set
Grab all details about an existing ad set.
Retrieve Campaign
Grab all details about an existing campaign.
- ID
- Name
- Objective
- Status
Update Campaign
Update an existing campaign.
- Name
- Special Ad Categories
- Objective
- Status