Connect Facebook to Mailgun and automate your tasks

Why integrate Facebook with Mailgun

The Facebook to Mailgun integration helps you sync data, automate manual tasks, and keep your stack aligned — without writing code.

Sync Shopify audiences to Facebook Ads in real time

When a customer's tags, purchase history, or lifecycle stage changes in Shopify, MESA updates the corresponding Facebook Ads audience. Your campaigns always target the right people without manual list exports.

Launch retargeting audiences from Shopify order events

When a customer abandons checkout, completes a first purchase, or hits a spend threshold, MESA adds them to the right Facebook Ads audience automatically. Your retargeting runs on live customer behavior, not a weekly CSV upload.

Pause or adjust campaigns when inventory runs low

When stock drops below a threshold in Shopify, MESA triggers a Facebook Ads update — pausing a campaign, adjusting a budget, or flagging it for review. You stop spending on products you can't fulfill without checking ad accounts manually.

Send transactional emails from Shopify order events automatically

When an order is placed, updated, or fulfilled in Shopify, MESA triggers the right Mailgun transactional email with the relevant details already populated. Your customers get accurate, timely messages without anyone manually initiating them or maintaining a separate send schedule.

Trigger Mailgun emails from any Shopify customer milestone

When a customer hits a threshold in Shopify — a first purchase, a loyalty tier, a win-back window — MESA sends the signal to Mailgun and fires the right email at the right moment. Your transactional and lifecycle messaging runs on the full range of what happens in your store, not just native Shopify triggers.

Send fulfillment and shipping notifications the moment status changes

When an order ships, is delayed, or is delivered in Shopify, MESA passes the event to Mailgun and fires the corresponding email at the right moment. Your post-purchase communication stays accurate and timely without custom development connecting the two platforms.

Build any Facebook and Mailgun automation

MESA helps you connect apps to automate repetitive tasks. A trigger is an event that starts a workflow, and actions are the steps that occur when it's running.

Clicked Created

• Starts when a recipient clicks on a link in your message.
• Tags
• Timestamp
• Storage
• Recipient-domain
• Event
• Campaigns
• User-variables
• Flags
• Log-level
• Envelope
• Message
• Recipient
• ID
• Delivery-status

Complained Created

• Starts when a recipient complains that a message is spam.
• Tags
• Timestamp
• Storage
• Recipient-domain
• Event
• Campaigns
• User-variables
• Flags
• Log-level
• Envelope
• Message
• Recipient
• ID
• Delivery-status

Delivered Created

• Starts when a message is delivered.
• Tags
• Timestamp
• Storage
• Recipient-domain
• Event
• Campaigns
• User-variables
• Flags
• Log-level
• Envelope
• Message
• Recipient
• ID
• Delivery-status

Opened Created

• Starts when a recipient opens an email.
• Tags
• Timestamp
• Storage
• Recipient-domain
• Event
• Campaigns
• User-variables
• Flags
• Log-level
• Envelope
• Message
• Recipient
• ID
• Delivery-status

Permanent Fail

• Starts when Mailgun stops attempting to deliver messages and drops them.
• Tags
• Timestamp
• Storage
• Recipient-domain
• Event
• Campaigns
• User-variables
• Flags
• Log-level
• Envelope
• Message
• Recipient
• ID
• Delivery-status

Temporary Fail

• Starts when Mailgun gets a soft bounce.
• Tags
• Timestamp
• Storage
• Recipient-domain
• Event
• Campaigns
• User-variables
• Flags
• Log-level
• Envelope
• Message
• Recipient
• ID
• Delivery-status

Unsubscribed Created

• Starts when a recipient requests to be unsubscribed from your mailings.

Add a Member to Mailing List

• Add one member to a mailing list.

Add Bounce

• Add a bounce record to a domain's bounce list.

Add Complaint

• Adds an address to the complaints list.
• Message

Add Multiple Members to a Mailing List

• Add multiple members to a mailing list.

Add Unsubscribe

• Add an address to the unsubscribed list.
• Message

Assign IP to a Domain

• Allocate a dedicated IP to a specific domain. Only dedicated IPs can be assigned to a domain.
• Message

Create Mailing List

• Create a mailing list.
• Address
• Name
• Description
• Access Level

Create Route

• Create a new route.

Create SMTP Credentials

• Create a new set of SMTP credentials for a specific domain.
• Login
• Password

Create Template

• Store a new template.
• Name
• Description
• Template
• Tag
• Engine
• Comment

Create Webhook

• Create a new webhook. When adding a clicked or opened webhook, ensure that you also have tracking enabled.

Delete an Unsubscribed Record

• Removes an address from the unsubscribed list.
• Message

Delete Bounce

• Remove a bounce from a bounce list.
• Message

Delete Bounce List

• Remove a bounce list from a domain.
• Message

Delete Complaint

• Remove a specific spam complaint.
• Message

Delete Domain

• Remove a domain from your account.

Delete Mailing List

• Remove a mailing list.

Delete Member from Mailing List

• Remove a member from a specific mailing list.

Delete Route

• Remove a route.

Delete SMTP Credentials

• Remove SMTP credentials.

Delete Stored Messages

• Remove all stored messages.

Delete Tag

• Remove a tag from a specific domain. The tag's statistics are not deleted.

Delete Webhook

• Remove a webhook.

Get List of Bounces

• Obtain a list of bounces for a specific domain.

Get List of Complaints

• Obtain a list of complaints for a specific domain.
• Address
• Created At

Get List of Domain Countries

• Obtain a list of countries of origin for a specific domain for different event types.

Get List of Domain Devices

• Obtain a list of devices for a specific domain that have triggered event types.

Get List of Domain Providers

• Obtain a list of email providers for a specific domain and for different event types.

Get List of Domain Stats

• Obtain a list of total stats for a specific domain.
• End
• Resolution
• Start
• Stats

Get List of Domain Tags

• Obtain a list of tags for a specific domain.

Get List of Domains

• Obtain a list of domains under your account.
• Created At
• ID
• Is Disabled
• Name
• Require Tls
• Skip Verification
• Smtp Login
• Spam Action
• State
• Type
• Web Prefix
• Web Scheme
• Wildcard

Get List of Event Statistics

• Obtain a list of event statistics for a specific domain.

Get List of Events

• Obtain a list of events for a specific domain.

Get List of IPs for a Domain

• Obtain a list of IPs currently assigned to a specific domain.
• Items

Get List of IPs for an Account

• Obtain a list of IPs assigned to your account.
• 0

Get List of Mailing List Members

• Obtain a list of members in a specific mailing list.

Get List of Mailing Lists

• Obtain a list of mailing lists under your account.
• Access Level
• Address
• Created At
• Description
• Members Count
• Name

Get List of Routes

• Obtain a list of routes.
• Total Count
• Items

Get List of Tag Stats

• Obtain a list of statistics for a specific tag.

Get List of Templates

• Obtain a list of stored templates for a specific domain.
• Created At
• Description
• Name

Get List of Unsubscribes

• Obtain a list of recipients who have unsubscribed from your emails.
• Message

Get List of Webhooks

• Obtain a list of webhooks.

Parse Email Address List

• Parses a delimiter-separated list of email addresses into two lists: parsed addresses and unparsable portions.
• 0

Parse Email Address List (Private)

• Parses a delimiter-separated list of email addresses into two lists: parsed addresses and unparsable portions.

Retrieve an Unsubscribed Record

• Grab all details about a single unsubscribe record.
• Message

Retrieve Bounce

• Grab all details about a specific bounce event by a specific email address.
• Address
• Code
• Error
• Created At

Retrieve Complaint

• Grab all details about a single spam complaint by a specific email address.
• Address
• Created At

Retrieve Domain

• Grab all details about a domain, including credentials and DNS records.

Retrieve Domain Connection Settings

• Grab all details about the delivery connection settings for a specific domain.

Retrieve Domain Tag

• Grab all details about a tag from a specific domain.

Retrieve Domain Tracking Settings

• Grab all details about the tracking settings for a specific domain.

Retrieve IP

• Grabs all details about the specific IP.
• Ip
• Dedicated
• Rdns

Retrieve Mailing List

• Grab all details about a single mailing list by a specific address.

Retrieve Mailing List Member

• Grab all details about a mailing list member.

Retrieve Route

• Grab all details about a route.
• Description
• Created At
• Actions
• Priority
• Expression
• ID

Retrieve SMTP Credentials for a Domain

• Grab all details about the domain's SMTP credentials.

Retrieve Stored Message

• Grab all details about a stored message.

Retrieve Template

• Grab all details about the specific template, including metadata information.
• Created At
• Description
• Name

Retrieve Webhook

• Grab all details about a webhook

Send Message

• Send a message.
• Message
• ID

Unassign IP from a Domain

• Disconnect an IP from a specific domain.
• Message

Update Click Domain Tracking Settings

• Modify click tracking settings for a specific domain.
• Active

Update DKIM Authority

• Modify DKIM authority for a specific domain.
• Self

Update Domain Delivery Connection Settings

• Modify specified delivery connection settings for a specific domain.
• Require Tls
• Skip Verification

Update Mailing List

• Modify a mailing list such as address, description or name.
• Name
• Description
• Access Level

Update Mailing List Member

• Modify a mailing list member.
• Name
• Vars
• Subscribed

Update Open Domain Tracking Settings

• Modify open tracking settings for a specific domain.
• Active

Update Route

• Modify a route.

Update SMTP Credentials

• Modify an existing SMTP credentials. Currently, only the password can be changed.
• Password

Update Tag

• Modify a tag for a specific domain.
• Domain
• Description

Update Unsubscribe Domain Tracking Settings

• Modify unsubscribe tracking settings for a specific domain.
• Active
• HTML Footer
• Text Footer

Update Webhook

• Modify an existing webhook.

Validate Email Address

• Verifies an email address based off defined checks.
• Address
• Did You Mean
• Is Disposable Address
• Is Role Address
• Is Valid
• Mailbox Verification
• Parts
• Reason

Validate Email Addresses

• Verify email addresses based off defined checks.

Verify Domain

• Validates a domain. If the domain is successfully validated, you should see the following in a workflow's Logs: Domain DNS records have been updated.

Add User to Custom Audience

• Add a user to a custom audience based on matching availability.
• Audience ID
• Num Invalid Entries

Create Ad

• Create a new ad.
• Name
• Ad Set ID
• Campaign ID
• Creative ID
• Creative
• Status

Create Ad Account Ad

• Create a new Ad within an Ad Account.
• Name
• Ad Set ID
• Campaign ID
• Creative ID
• Creative
• Status

Create Ad Account Ad Set

• Create a new ad set within an Ad Account.
• Name
• Daily Budget
• Bid Amount
• Billing Event
• Optimization Goal
• Campaign ID
• Promoted Object
• Targeting
• Status
• End Time

Create Ad Account Campaign

• Create a new campaign within an Ad Account.
• Name
• Special Ad Categories
• Objective
• Status

Create Ad Set

• Create a new Ad Set.
• Name
• Daily Budget
• Bid Amount
• Billing Event
• Optimization Goal
• Campaign ID
• Promoted Object
• Targeting
• Status
• End Time

Create Product

• Create a new product.
• Name
• Currency
• Price
• Image URL
• Category
• Retailer ID
• URL
• Description
• Short Description
• Brand

Delete Ad

• Remove an existing ad.
• Success

Delete Ad Set

• Remove an existing ad set.
• Success

Delete Campaign

• Remove an existing campaign.
• Success

Get Ad Account Insights

• Generate a custom report to get statistics for campaigns belonging to an ad account.
• Impressions
• Ad ID
• Date Start
• Date Stop

Get Ad Insights

• Generate a custom report on the performance of the ad.
• Impressions
• Ad ID
• Date Start
• Date Stop

Get Ad Set insights

• Generate a custom report on the performance of the ad set.
• Impressions
• Ad ID
• Date Start
• Date Stop

Get Campaign Insights

• Generate a custom report on the performance of the campaign.
• Impressions
• Ad ID
• Date Start
• Date Stop

List Ad Account Campaigns

• Obtain a list of campaigns for an ad account.
• ID
• Name
• Special Ad Categories
• Objective
• Status

List Ad Set Ads

• Obtain a list of ads belonging to an ad set.
• Name
• Ad Set ID
• Campaign ID
• Creative ID
• Creative
• Status

List Campaign Ad Sets

• Obtain a list of ad sets for a campaign.
• Name
• Daily Budget
• Bid Amount
• Billing Event
• Optimization Goal
• Campaign ID
• Promoted Object
• Targeting
• Status
• End Time

List Campaign Ads

• Obtain a list of ads for a campaign.
• Name
• Ad Set ID
• Campaign ID
• Creative ID
• Creative
• Status

List Products

• Obtain a list of products.
• Name
• Currency
• Price
• Image URL
• Category
• Retailer ID
• URL
• Description
• Short Description
• Brand

Remove User from Custom Audience

• Removes a user from a custom audience based on matching availability.
• Audience ID
• Num Invalid Entries

Retrieve Ad

• Grab all details about an existing ad.
• Name
• Ad Set ID
• Campaign ID
• Creative ID
• Creative
• Status

Retrieve Ad Set

• Grab all details about an existing ad set.

Retrieve Campaign

• Grab all details about an existing campaign.
• ID
• Name
• Objective
• Status

Update Campaign

• Update an existing campaign.
• Name
• Special Ad Categories
• Objective
• Status