# Connect DALL-E to Printful and automate your tasks

## Why integrate DALL-E with Printful

The DALL-E to Printful integration helps you sync data, automate manual tasks, and keep your stack aligned — without writing code.

### Generate product images from your Shopify catalog data

When a product is created or updated in Shopify, MESA passes the details to DALL-E and produces a ready-to-use image based on the product description, category, and attributes. Your catalog stays visually populated without a photographer or designer producing every asset from scratch.

### Create on-brand marketing visuals from Shopify campaign data

When a promotion, collection, or seasonal campaign goes live in Shopify, MESA passes the relevant details to DALL-E and generates campaign imagery for your marketing channels. Your visual content keeps pace with your store activity without a design bottleneck on every launch.

### Produce customer-facing visuals from order and customization data

When a customer places a custom or personalized order in Shopify, MESA passes the specifications to DALL-E and generates a preview image for review or confirmation. Your customers see what they ordered before it goes to production without anyone creating mockups by hand.

### Send Shopify orders to Printful for fulfillment automatically

When an order is placed in Shopify, MESA routes it to Printful with the right product details, variants, and shipping information already attached. Your print-on-demand fulfillment starts the moment a customer checks out without anyone manually submitting the order.

### Keep Shopify product and variant data in sync with Printful

When a product is added, updated, or repriced in Shopify, MESA reflects the change in Printful. Your fulfillment partner always works from accurate product data without a manual sync step between your store and your print provider.

### Update Shopify the moment Printful ships an order

When Printful generates a tracking number and marks an order as shipped, MESA writes the update back to Shopify and triggers any downstream actions — a Klaviyo notification, a customer tag, a loyalty point. Your post-purchase workflow starts the moment Printful ships, not when someone checks the dashboard.

## Build any DALL-E and Printful automation

MESA helps you connect apps to automate repetitive tasks. A trigger is an event that starts a workflow, and actions are the steps that occur when it's running.

###### Order Canceled

Starts when an order is canceled.

###### Order Created

Starts when an order is created.

###### Order Failed

Starts when an order has failed.

###### Order Updated

Starts when an order is updated.

###### Package Returned

Starts when a package is returned.

###### Package Shipped

Starts when a package is shipped.

###### Add File

Upload a new file to the library by providing URL of the file.

- Type
- ID
- URL
- Options
- Hash
- Filename
- Mime Type
- Size
- Width
- Height
- Dpi
- Status
- Created
- Thumbnail URL
- Preview URL
- Visible

###### Approve Design

Uses the confirm hash of an approval sheet to approve a design and remove the hold on an order.

- Message

###### Calculate Shipping Rates

Obtain a list of available shipping options and rates for a given list of products.

- Code
- Result

###### Calculate Tax Rate

Calculate sales tax rate for a given address if required.

- Code
- Result

###### Cancel Order

Cancel a pending order or draft. Charged amount is returned to the store owner's credit card.

- ID
- External ID
- Store
- Status
- Shipping
- Shipping Service Name
- Created
- Updated
- Recipient
- Items
- Branding Items
- Incomplete Items
- Costs
- Retail Costs
- Pricing Breakdown
- Shipments
- Gift
- Packing Slip

###### Change Packing Slip

Modifies packing slip information of the currently authorized Printful store.

- Code
- Result

###### Confirm Draft for Fulfillment

Approve a draft order for fulfillment. Store owner's credit card is charged when the order is submitted for fulfillment.

###### Create Mockup Generation Task

Create an asynchronous mockup generation task.

- Variant Ids
- Format
- Width
- Product Options
- Option Groups
- Options
- Files
- Product Template ID

###### Create New Sync Product

Create a new sync product together with its sync variants.

- Sync Product
- Sync Variants

###### Create Order

Create a new order and optionally submits it for fulfillment.

###### Create Sync Variant

Create a new sync variant for an existing sync product.

- ID
- External ID
- Sync Product ID
- Name
- Synced
- Variant ID
- Retail Price
- Currency
- Is Ignored
- Sku
- Product
- Files
- Options
- Main Category ID
- Warehouse Product Variant ID

###### Delete Product Template

Remove a product template.

- Success

###### Delete Sync Product

Remove a sync product with all of its sync variants.

- Sync Product
- Sync Variants

###### Delete Sync Variant

Remove a single sync variant.

- Sync Variant
- Sync Product

###### Disable Webhook Support /Webhooks

Removes the webhook URL and all event types from the store. Method returns current webhook configuration after the update.

###### Estimate Order Costs

Calculates the estimated order costs including item costs, print costs, shipping, and taxes.

- Costs
- Retail Costs

###### Get List of Approval Sheets

Obtain a list of approval sheets confirming suggested changes to files of on hold orders.

- ID
- Status
- Confirm Hash
- Submitted Design
- Recommended Design
- Approval Sheet

###### Get List of Available Thread Colors from Provided Image URL

Obtain a list of colors in hexadecimal format.

- 0

###### Get List of Categories

Obtain a list of catalog categories available in Printful.

- ID
- Parent ID
- Image URL
- Size
- Title

###### Get List of Countries for Tax Calculation

Obtain a list of countries that requires sales tax calculation.

- Code
- Result

###### Get List of Layout Templates

Obtain a list of templates that can be used for client-side positioning.

- Version
- Min Dpi
- Variant Mapping
- Templates
- Conflicting Placements

###### Get List of Products

Obtain a list of products available in Printful.

- ID
- Main Category ID
- Type
- Type Name
- Title
- Brand
- Model
- Image
- Variant Count
- Currency
- Files
- Options
- Is Discontinued
- Avg Fulfillment Time
- Description
- Techniques

###### Get List of Sync Products

Obtain a list of sync product objects from your custom Printful store.

- ID
- External ID
- Name
- Variants
- Synced
- Thumbnail
- Thumbnail URL
- Is Ignored

###### Retrieve Basic Information About a Store

Grab all details about a store's basic information.

- ID
- Type
- Name

###### Update Sync Product

Modifies an existing sync product with its sync variants.

- Sync Product
- Sync Variants

###### Update Sync Variant

Modifies an existing sync variant.

- ID

###### Generate Image

Create an image based on a text prompt.

- URL
- B64 Json

## Integrate DALL-E with Printful today.

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